As the Chief Marketing Officer of Future Generali India Insurance Limited, Ruchika Malhan Varma is responsible for FG’s brand & marketing communications, product innovation, digital assets & capabilities, CSR and web sales .
Ruchika has 20+ years of marketing experience across multiple industry sectors, including finance, media, entertainment, travel, and consumer goods. A result-oriented marketing strategist, she has extensive skills in managing start-ups and established brands in India and internationally.
Before joining FGII, she was the CMO at IDFC FIRST Bank, where she developed, launched, and managed the IDFC Bank & IDFC FIRST Bank brands. She has also worked in Singapore with LonelyPlanet, BBC Worldwide, and Singapore Tourism Board. Her rich experience also includes stints at VIP Luggage and Electrolux.
Ruchika is a thought leader in Marketing and the recipient of multiple accolades for her work, including WARC International Awards, Marketing Effectiveness Awards (The Effies), Brand Equity Awards, Singapore Hall of Fame and Global Promax Awards. She has also been honoured as Asia’s Finest Insurance Leader in Marketing, India’s 30 Best CMOs and Iconic Woman Leader in Asia.